Meet our leadership team

Board

Elmer de Valk Elmer de Valk
Chief Executive Officer (CEO)
Elmer de Valk
Elmer de Valk
Chief Executive Officer (CEO)

“It is my mission to show customers the transformational benefits that platforms can bring to their organization and think about ways to achieve those benefits.”

Elmer is one of the three co-founders of Plat4mation, 4Industry and 4Mation Technologies India. In his role as CEO, he closely collaborates with customers and ServiceNow to develop and market innovative solutions and implementation approaches. He makes sure our offerings address business challenges, while utilizing new platform capabilities to their full extent.

His extensive experience with building IT strategies and transformational plans make him our top strategic advisor for large international organizations. As advisor, he loves to challenge the status quo to uncover new and innovative ways to improve business performance.

Elmer is often praised for his visionary outlook and entrepreneurial passion. He has got his heart and soul in the company and is an excellent motivational speaker. Watch out, because his enthusiasm is infectious!

Roel Schoenmakers Roel Schoenmakers
Chief Financial Officer (CFO)
Roel Schoenmakers
Roel Schoenmakers
Chief Financial Officer (CFO)

“Automating and simplifying processes that lead to greatly improved speed and quality is what gets me really excited!”

Roel is one of the three co-founders of Plat4mation, 4Industry and 4Mation Technologies India. As CFO and Chair of the Plat4mation and 4Industry Investment Committee, Roel is responsible for strategy development and execution.

But with 15+ years of experience as SaaS/PaaS Management Consultant and 10+ years of ServiceNow experience, Roel also advises customers by designing pragmatic solutions that solve complex business challenges. He can break down technical complexity into manageable pieces and thus drive efficient delivery, ensuring client expectations are exceeded and maximum value is derived from the platform.

Roel has a high-energy, passionate and enthusiastic character. He really is the embodiment of our core value Fun & Energetic!

Bas Tax Bas Tax
Chief HR Officer (CHRO)
Bas Tax
Bas Tax
Chief HR Officer (CHRO)

“I love to work with customers one day, and the next I’m busy strategizing on how to improve our HR service delivery, recruitment, etc.“

Bas is one the three co-founders of Plat4mation, 4Industry and 4Mation Technologies India. He has extensive experience with implementing ServiceNow and app development, which is why he’s still often involved in large implementation projects.

In his current role as CHRO, Bas is responsible for internal communications and human resources. Since we’re growing so fast, he’s now professionalizing the HR department to ensure we keep attracting and retaining talent in this competitive labor market.

Bas has an open, warm and sensitive personality and is a real people person. No wonder why HR handles our employees with a lot of care and attention!

Thijs Daemen Thijs Daemen
Chief Technology Officer (CTO)
Thijs Daemen
Thijs Daemen
Chief Technology Officer (CTO)
Raymond Beijerling Raymond Beijerling
Chief Operating Officer (COO)
Raymond Beijerling
Raymond Beijerling
Chief Operating Officer (COO)

“I live to develop inspiring partnerships with customers and to get the most out of their platform”

Raymond is our COO and has years of operational, consulting and management experience in the field of IT Service Management and ServiceNow. He is able to fully understand the challenges of a customer and provide them with the best solutions.

Within Plat4mation, Raymond plays an important role in guiding our projects and consultants. He is service-minded, energetic and pragmatic, making him the go-to guy for many customers.

Stef Knaepkens Stef Knaepkens
Chief Strategy Officer (CSO) / Director BeLux
Stef Knaepkens
Stef Knaepkens
Chief Strategy Officer (CSO) / Director BeLux

“What is now proved was once only imagined – William Blake”

Technology has come to an unprecedented level of power. IT enables people and organizations to finally do what they once imagined.  We probably live in one of the most exciting times ever. Leading a great team at Plat4mation is a unique opportunity to push the boundaries of imagination. Let’s prove that the future is promising with the power of Now!

Directors

Jeffrey Bos Jeffrey Bos
Director NL
Jeffrey Bos
Jeffrey Bos
Director NL
Katja Thévenot-Bamert Katja Thévenot-Bamert
Director ALPS (CH/AT/CEE)
Katja Thévenot-Bamert
Katja Thévenot-Bamert
Director ALPS (CH/AT/CEE)

“I consider it my mission to empower women in tech and to grow our presence in the ALPS region” 

Katja is one of the directors of our ALPS office and brings over 12 years of ServiceNow experience to the table. In her role, she is responsible for project delivery in the ALPS region. This suits her to a tee, because Katja is a natural-born project manager. Organizing and managing a project from head to toe is her forte and she is set focused on making projects a success. One of her all-time biggest achievements was organizing the UEFA Euro 2008 in Switzerland and Austria (a 4-year project!).

Katja is passionate about the ServiceNow platform, loves the challenge of keeping up with all its new features and discovering the value it can bring to customers.

As a person, Katja is known for her passion about empowering women in the tech business. She hopes to inspire other women to be bold and always shoot for the moon in their career. She’s also a firm believer that work should be fun and that an open, transparent, and humble attitude brings you a long way.

Anouk van Daalen Anouk van Daalen
Global HR Manager
Anouk van Daalen
Anouk van Daalen
Global HR Manager
Jeroen Stams Jeroen Stams
Head of Architecture NL
Jeroen Stams
Jeroen Stams
Head of Architecture NL

“Creating technological solutions that simplify and speed up business processes of the customer. That’s what drives me.”

Jeroen is an enthusiastic and driven consultant with the ability to quickly adjust to changing environments. His background in general construction with the focus on process optimization and analytical skills allow him to analyze processes efficiently. He thrives on creating technological solutions to optimize and simplify business processes, this allows him to deliver solutions that suits the customers’ needs.

Geert-Jan Slot
Geert-Jan Slot
Director NL

“Getting things done and delivering working solutions that really work and improve ‘the business’ is what drives me professionally”

Jim Austin Jim Austin
Director Americas
Jim Austin
Jim Austin
Director Americas
Nilesh Bharambe Nilesh Bharambe
Head of Architecture IN
Nilesh Bharambe
Nilesh Bharambe
Head of Architecture IN
Gerold Livingston
Gerold Livingston
Director IN
Raphael Rodrigues Raphael Rodrigues
Director BeLux
Raphael Rodrigues
Raphael Rodrigues
Director BeLux

“I get my satisfaction from seeing the positive impact that good solutions have in the customers’ daily operations.”

Raphael has over 10 years consulting and management experience in the IT Service Management and ServiceNow fields. Raphael started his career in South America and decided to move to Europe to bring his career to another level. Raphael is one of the ServiceNow pioneer professionals in the BeLux region. He is a result oriented professional which ensures fast and good quality results with a very high customer satisfaction. Raphael is responsible for the Belgian and Luxembourg delivery team where he ensures customer satisfaction with high quality solutions based on ServiceNow.

Sebastiaan de Vlaam
Sebastiaan de Vlaam
Director USA
Christian Balzer
Christian Balzer
Director DE
Tomi Selak Tomi Selak
Director ALPS (CH/AT/CEE)
Tomi Selak
Tomi Selak
Director ALPS (CH/AT/CEE)

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